{"id":29677,"date":"2024-07-08T16:11:44","date_gmt":"2024-07-08T16:11:44","guid":{"rendered":"https:\/\/utopies.com\/positive-brands\/"},"modified":"2024-09-24T15:29:56","modified_gmt":"2024-09-24T15:29:56","slug":"positive-brands","status":"publish","type":"page","link":"https:\/\/utopies.com\/en\/positive-brands\/","title":{"rendered":"Positive Brands"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"29677\" class=\"elementor elementor-29677 elementor-28534\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e52604b e-con-full e-flex e-con e-parent\" data-id=\"e52604b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f41b34a e-con-full e-flex e-con e-child\" data-id=\"f41b34a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-958f2c1 elementor-widget elementor-widget-heading\" data-id=\"958f2c1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Positive Brands<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-836b24e elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"836b24e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/07\/blob-haikei.svg\" class=\"attachment-large size-large wp-image-28542\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5642148 e-con-full e-flex e-con e-child\" data-id=\"5642148\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4809fa3 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"4809fa3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Define brand strategies that link purpose to products and services, and discourse to action.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86aa5b5 elementor-hidden-desktop elementor-hidden-laptop elementor-widget elementor-widget-text-editor\" data-id=\"86aa5b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Define brand strategies that link purpose to products and services, and discourse to action.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-81f7bd8 e-con-full e-flex e-con e-parent\" data-id=\"81f7bd8\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-affdaf6 elementor-widget elementor-widget-jet-listing-grid\" data-id=\"affdaf6\" data-element_type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__slider\" data-slider_options=\"{&quot;autoplaySpeed&quot;:5000,&quot;autoplay&quot;:true,&quot;pauseOnHover&quot;:true,&quot;infinite&quot;:true,&quot;centerMode&quot;:false,&quot;speed&quot;:500,&quot;arrows&quot;:false,&quot;dots&quot;:true,&quot;slidesToScroll&quot;:1,&quot;prevArrow&quot;:&quot;&lt;div class='jet-listing-grid__slider-icon prev-arrow ' role='button' aria-label='Previous'&gt;&lt;svg width='180' height='180' viewBox='0 0 180 180' fill='none' xmlns='http:\\\/\\\/www.w3.org\\\/2000\\\/svg'&gt;&lt;path d='M119 47.3166C119 48.185 118.668 48.9532 118.003 49.6212L78.8385 89L118.003 128.379C118.668 129.047 119 129.815 119 130.683C119 131.552 118.668 132.32 118.003 132.988L113.021 137.998C112.356 138.666 111.592 139 110.729 139C109.865 139 109.101 138.666 108.436 137.998L61.9966 91.3046C61.3322 90.6366 61 89.8684 61 89C61 88.1316 61.3322 87.3634 61.9966 86.6954L108.436 40.002C109.101 39.334 109.865 39 110.729 39C111.592 39 112.356 39.334 113.021 40.002L118.003 45.012C118.668 45.68 119 46.4482 119 47.3166Z' fill='black'\\\/&gt;&lt;\\\/svg&gt;&lt;\\\/div&gt;&quot;,&quot;nextArrow&quot;:&quot;&lt;div class='jet-listing-grid__slider-icon next-arrow ' role='button' aria-label='Next'&gt;&lt;svg width='180' height='180' viewBox='0 0 180 180' fill='none' xmlns='http:\\\/\\\/www.w3.org\\\/2000\\\/svg'&gt;&lt;path d='M119 47.3166C119 48.185 118.668 48.9532 118.003 49.6212L78.8385 89L118.003 128.379C118.668 129.047 119 129.815 119 130.683C119 131.552 118.668 132.32 118.003 132.988L113.021 137.998C112.356 138.666 111.592 139 110.729 139C109.865 139 109.101 138.666 108.436 137.998L61.9966 91.3046C61.3322 90.6366 61 89.8684 61 89C61 88.1316 61.3322 87.3634 61.9966 86.6954L108.436 40.002C109.101 39.334 109.865 39 110.729 39C111.592 39 112.356 39.334 113.021 40.002L118.003 45.012C118.668 45.68 119 46.4482 119 47.3166Z' fill='black'\\\/&gt;&lt;\\\/svg&gt;&lt;\\\/div&gt;&quot;,&quot;rtl&quot;:false,&quot;itemsCount&quot;:2,&quot;fade&quot;:false,&quot;slidesToShow&quot;:{&quot;desktop&quot;:1,&quot;tablet&quot;:1,&quot;mobile&quot;:1}}\" dir=\"ltr\"><div class=\"jet-listing-grid__items grid-col-desk-1 grid-col-tablet-1 grid-col-mobile-1 jet-listing-grid--28675\" data-queried-id=\"29677|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:28675,&quot;posts_num&quot;:3,&quot;columns&quot;:1,&quot;columns_tablet&quot;:1,&quot;columns_mobile&quot;:1,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No data was found&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;yes&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;true&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;}}\" data-page=\"1\" data-pages=\"1\" data-listing-source=\"posts\" data-listing-id=\"28675\" data-query-id=\"\"><div class=\"jet-listing-grid__item jet-listing-dynamic-post-29691\" data-post-id=\"29691\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"28675\" class=\"elementor elementor-28675\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f00cd7 e-con-full e-flex e-con e-parent\" data-id=\"3f00cd7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bd1d270 e-con-full e-flex e-con e-child\" data-id=\"bd1d270\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e32c30c elementor-widget elementor-widget-image\" data-id=\"e32c30c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/utopies.com\/en\/publications\/laboratoires-expansciencesupporting-the-transition-of-a-french-family-business\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1694\" height=\"1222\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09.png\" class=\"attachment-full size-full wp-image-28653\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09.png 1694w, https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09-300x216.png 300w, https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09-1024x739.png 1024w, https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09-768x554.png 768w, https:\/\/utopies.com\/wp-content\/uploads\/2023\/07\/Capture-decran-2024-07-11-a-11.31.09-1536x1108.png 1536w\" sizes=\"(max-width: 1694px) 100vw, 1694px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c7ef02 e-con-full e-flex e-con e-child\" data-id=\"4c7ef02\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-394c8d2 e-flex e-con-boxed e-con e-child\" data-id=\"394c8d2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf48637 elementor-widget elementor-widget-heading\" data-id=\"cf48637\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/utopies.com\/en\/publications\/laboratoires-expansciencesupporting-the-transition-of-a-french-family-business\/\">LABORATOIRES EXPANSCIENCE<\/a><\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12207dc elementor-widget elementor-widget-heading\" data-id=\"12207dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/utopies.com\/en\/publications\/laboratoires-expansciencesupporting-the-transition-of-a-french-family-business\/\">Supporting the transition of a French family business<\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a34530f elementor-widget elementor-widget-heading\" data-id=\"a34530f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Since 2009<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-883ab07 elementor-widget elementor-widget-text-editor\" data-id=\"883ab07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tIf there is one market in which great power confers great responsibility, it is the health market in which Laboratoires Expanscience operates, and even more so the market for children&#8217;s and family dermo-cosmetics under its Mustela brand.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57a922f elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"57a922f\" data-element_type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/utopies.com\/en\/tag\/cosmetics-beauty\/\" class=\"jet-listing-dynamic-terms__link\">#Cosmetics &amp; Beauty<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/csr-strategy\/\" class=\"jet-listing-dynamic-terms__link\">#CSR Strategy<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/health\/\" class=\"jet-listing-dynamic-terms__link\">#Health<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/positive-brands\/\" class=\"jet-listing-dynamic-terms__link\">#Positive Brands\u00ae<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/positive-innovation\/\" class=\"jet-listing-dynamic-terms__link\">#Positive Innovation<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/societe-a-mission-en\/\" class=\"jet-listing-dynamic-terms__link\">#Soci\u00e9t\u00e9 \u00e0 Mission<\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-30327\" data-post-id=\"30327\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"28675\" class=\"elementor elementor-28675\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f00cd7 e-con-full e-flex e-con e-parent\" data-id=\"3f00cd7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bd1d270 e-con-full e-flex e-con e-child\" data-id=\"bd1d270\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e32c30c elementor-widget elementor-widget-image\" data-id=\"e32c30c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/utopies.com\/en\/publications\/petit-bateau-redefining-a-new-purpose\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1602\" height=\"1158\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives.png\" class=\"attachment-full size-full wp-image-28856\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives.png 1602w, https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives-300x217.png 300w, https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives-1024x740.png 1024w, https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives-768x555.png 768w, https:\/\/utopies.com\/wp-content\/uploads\/2019\/12\/Petit-Bateau-Marques-Positives-1536x1110.png 1536w\" sizes=\"(max-width: 1602px) 100vw, 1602px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c7ef02 e-con-full e-flex e-con e-child\" data-id=\"4c7ef02\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-394c8d2 e-flex e-con-boxed e-con e-child\" data-id=\"394c8d2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf48637 elementor-widget elementor-widget-heading\" data-id=\"cf48637\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/utopies.com\/en\/publications\/petit-bateau-redefining-a-new-purpose\/\">PETIT BATEAU <\/a><\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12207dc elementor-widget elementor-widget-heading\" data-id=\"12207dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/utopies.com\/en\/publications\/petit-bateau-redefining-a-new-purpose\/\">Redefining a new raison d'\u00eatre<\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a34530f elementor-widget elementor-widget-heading\" data-id=\"a34530f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Since 2017<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-883ab07 elementor-widget elementor-widget-text-editor\" data-id=\"883ab07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThe world of textiles and fashion is undergoing a radical transformation, and is facing major challenges on a wide range of issues such as raw materials, manufacturing methods, product end-of-life, and so on. In this context, Petit Bateau wanted to define its battles of tomorrow by building on its strengths today, and to do so called on UTOPIES in 2017.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57a922f elementor-widget elementor-widget-jet-listing-dynamic-terms\" data-id=\"57a922f\" data-element_type=\"widget\" data-widget_type=\"jet-listing-dynamic-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"jet-listing jet-listing-dynamic-terms\"><a href=\"https:\/\/utopies.com\/en\/tag\/fashion-textile\/\" class=\"jet-listing-dynamic-terms__link\">#Fashion &amp; Textile<\/a><span class=\"jet-listing-dynamic-terms__delimiter\"> <\/span> <a href=\"https:\/\/utopies.com\/en\/tag\/purpose\/\" class=\"jet-listing-dynamic-terms__link\">#Purpose<\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-263dae5 e-con-full e-flex e-con e-parent\" data-id=\"263dae5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16b60d0 elementor-widget elementor-widget-heading\" data-id=\"16b60d0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Offers<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-915baab e-grid e-con-full e-con e-parent\" data-id=\"915baab\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2e2f729 e-flex e-con-boxed e-con e-child\" data-id=\"2e2f729\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cfc112 elementor-widget elementor-widget-heading\" data-id=\"4cfc112\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">POSITIVE\u00ae BRAND STRATEGY  PLATFORM<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf0a95e elementor-widget elementor-widget-text-editor\" data-id=\"cf0a95e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Because sustainable development doesn&#8217;t change anything if it doesn&#8217;t change what you offer, and because brands that place their commitments at the heart of their positioning are more successful, we can help you build and manage a brand that is truly positive and perceived as such. In addition to the brand platform, we draw up your CSR diagnosis, determine your raison d&#8217;\u00eatre, and identify the priority commitments and actions you need to implement to develop your offering and practices over the long term. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d31533f elementor-widget elementor-widget-text-editor\" data-id=\"d31533f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#POSITIVE BRAND STRATEGY  PLATFORM<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7db19e5 e-flex e-con-boxed e-con e-child\" data-id=\"7db19e5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2421da elementor-widget elementor-widget-heading\" data-id=\"b2421da\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">RAISON D'\u00caTRE  BRAND PURPOSE<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e20a745 elementor-widget elementor-widget-text-editor\" data-id=\"e20a745\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Clarify the societal contribution of your company and\/or brand in its purpose, create (or amend) your brand platform and define the embodiment of your raison d&#8217;\u00eatre in your products and offering. Share this corporate project with your audiences, so that the transformation is supported by everyone internally and valued by your external stakeholders. Depending on your needs, we can help you achieve Mission Statement status and\/or B Corp certification.  <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d8ed8d elementor-widget elementor-widget-text-editor\" data-id=\"3d8ed8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#RAISON D\u2019\u00caTRE #PURPOSE<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e226140 e-flex e-con-boxed e-con e-child\" data-id=\"e226140\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d725564 elementor-widget elementor-widget-heading\" data-id=\"d725564\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">PATRONAGE  PHILANTHROPY STRATEGY<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e883f5 elementor-widget elementor-widget-text-editor\" data-id=\"9e883f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As an extension of their purpose, or even at the heart of their business model, some brands have set up exemplary sponsorship, solidarity or philanthropy initiatives. Far from the historical approach of philanthropy conducted on the fringes of profit-making activities, by drawing on our knowledge of the players and best practices, as well as our network of partners, we can help you deploy a strategic and useful philanthropic approach for companies at the cutting edge of social commitment.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6c229d elementor-widget elementor-widget-text-editor\" data-id=\"a6c229d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#PATRONAGE  PHILANTHROPY STRATEGY<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2f6aba e-flex e-con-boxed e-con e-child\" data-id=\"c2f6aba\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d1ded5 elementor-widget elementor-widget-heading\" data-id=\"0d1ded5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">RESPONSIBLE COMMUNICATION<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feca546 elementor-widget elementor-widget-text-editor\" data-id=\"feca546\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We offer both strategic and pragmatic support, with the aim of building a solid body of evidence for sincere and transparent communication (on both the successes and limitations of the approach), and providing you with practical tools to enhance the value of the approach both internally and externally, including graphic design, with the help of our in-house creative team.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-252293a elementor-widget elementor-widget-text-editor\" data-id=\"252293a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#RESPONSIBLE COMMUNICATION<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edd8bdc e-con-full e-flex e-con e-parent\" data-id=\"edd8bdc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f239b8 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2f239b8\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5466751 elementor-widget elementor-widget-heading\" data-id=\"5466751\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">They trust us<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbdbd6e elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"bbdbd6e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1730\" height=\"300\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2.jpg\" class=\"attachment-full size-full wp-image-29864\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2.jpg 1730w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2-300x52.jpg 300w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2-1024x178.jpg 1024w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2-768x133.jpg 768w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Logo-2-1536x266.jpg 1536w\" sizes=\"(max-width: 1730px) 100vw, 1730px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2136d37 elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"2136d37\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"390\" height=\"120\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Mobile-1.png\" class=\"attachment-full size-full wp-image-30014\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Mobile-1.png 390w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/09\/UTOPIES-Site-Marques-Positives-Mobile-1-300x92.png 300w\" sizes=\"(max-width: 390px) 100vw, 390px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3b8eeb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b3b8eeb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-743ec5f elementor-widget elementor-widget-heading\" data-id=\"743ec5f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our References<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5760e1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a5760e1\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cff3852 elementor-widget elementor-widget-heading\" data-id=\"cff3852\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Publications<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e68dfb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8e68dfb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a755ad9 e-flex e-con-boxed e-con e-parent\" data-id=\"a755ad9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddd224d elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"ddd224d\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><g id=\"outline\"><g id=\"_23-message\" data-name=\"23-message\"><path d=\"M487,436H25A25.028,25.028,0,0,1,0,411V101A25.028,25.028,0,0,1,25,76H487a25.028,25.028,0,0,1,25,25V411A25.028,25.028,0,0,1,487,436ZM25,86a15.017,15.017,0,0,0-15,15V411a15.017,15.017,0,0,0,15,15H487a15.017,15.017,0,0,0,15-15V101a15.017,15.017,0,0,0-15-15Z\"><\/path><path d=\"M256,290.893a31.444,31.444,0,0,1-20.467-7.829L8.7,89.675a5,5,0,1,1,6.488-7.61l226.837,193.39c8.491,7.239,19.465,7.239,27.959,0L496.816,82.065a5,5,0,1,1,6.488,7.61L276.468,283.064A31.449,31.449,0,0,1,256,290.893Z\"><\/path><path d=\"M497.653,432.92a4.99,4.99,0,0,1-3.942-1.92L334.191,227.01a5,5,0,0,1,7.877-6.16l159.52,203.99a5,5,0,0,1-3.935,8.08Z\"><\/path><path d=\"M14.347,432.92a5,5,0,0,1-3.935-8.08l159.52-203.99a5,5,0,0,1,7.877,6.16L18.289,431A4.992,4.992,0,0,1,14.347,432.92Z\"><\/path><\/g><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tFollow all our news<br>in our <b>newsletter<\/b><\/br>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feb3504 elementor-button-align-end elementor-widget elementor-widget-form\" data-id=\"feb3504\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"29677\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"feb3504\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"UTOPIES\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E-mail\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_161375c elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_161375c\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tGDPR\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_161375c]\" id=\"form-field-field_161375c\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\" aria-required=\"true\">\n\t\t\t\t<label for=\"form-field-field_161375c\">By subscribing, I agree to receive UTOPIES news, latest publications and other promotional emails at my email address.<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-md\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\" elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Subscribe<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95b54a2 elementor-shape-rounded elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"95b54a2\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon- elementor-repeater-item-6793974\" href=\"https:\/\/twitter.com\/Utopies_Paris\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\"><\/span>\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Calque_1\" viewBox=\"0 0 592.51 561.88\"><defs><style>.cls-1{stroke-width:0px;}<\/style><\/defs><path class=\"cls-1\" d=\"m592.51,561.67h-7.47c-53.45,0-106.89-.05-160.34.09-4.58.01-7.41-1.38-10.18-5.11-51.91-69.93-103.97-139.75-156.02-209.59-1.28-1.71-2.66-3.34-4.43-5.55-10.72,11.45-21.19,22.58-31.6,33.76-55.7,59.87-111.43,119.71-166.97,179.71-4.45,4.81-8.83,7.18-15.58,6.87-12.64-.58-25.32-.17-39.94-.17,78.26-83.87,155.2-166.33,232.61-249.29C155.32,208.67,78.08,105.01.17.46,3.44.31,5.5.13,7.56.13c52.36-.01,104.73.06,157.09-.11,4.63-.02,7.4,1.43,10.14,5.1,50.24,67.15,100.62,134.21,150.97,201.27.75,1,1.62,1.9,2.75,3.21,13.67-14.63,27.1-28.96,40.49-43.32,50.16-53.79,100.34-107.56,150.41-161.44,3.19-3.44,6.4-4.95,11.18-4.83,13.13.34,26.27.12,41.18.12-74.57,80.1-148.02,159.01-221.88,238.36,80.64,107.42,161.14,214.65,242.62,323.19ZM73.43,36.4c13.01,17.2,24.9,32.84,36.71,48.54,108.5,144.15,217.01,288.3,325.39,432.54,3.09,4.11,6.29,5.59,11.32,5.53,21.2-.25,42.4-.11,63.6-.11,2.71,0,5.43,0,9.24,0-1.57-2.45-2.38-3.91-3.37-5.23-71.88-95.99-143.77-191.97-215.67-287.95-46.77-62.44-93.6-124.84-140.21-187.39-3.36-4.51-6.79-6.16-12.33-6.06-19.25.34-38.5.13-57.75.13-5.11,0-10.23,0-16.93,0Z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-7d02bf3\" href=\"https:\/\/www.instagram.com\/utopies_official\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin-in elementor-repeater-item-3ff684f\" href=\"https:\/\/www.linkedin.com\/company\/utopies\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin-in<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-linkedin-in\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-repeater-item-efa16d2\" href=\"https:\/\/www.youtube.com\/@utopiesparis\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Youtube<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-youtube\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1acfb82 e-con-full e-flex e-con e-parent\" data-id=\"1acfb82\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f122c7 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-global elementor-global-18520 elementor-widget-loop-grid\" data-id=\"6f122c7\" data-element_type=\"widget\" data-settings=\"{&quot;template_id&quot;:18306,&quot;columns&quot;:1,&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\">\n\t\t<style id=\"loop-18306\">.elementor-18306 .elementor-element.elementor-element-1913551{--display:flex;--min-height:0px;--flex-direction:column;--container-widget-width:100%;--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;--justify-content:center;--background-transition:0.3s;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-18306 .elementor-element.elementor-element-1913551, .elementor-18306 .elementor-element.elementor-element-1913551::before{--border-transition:0.3s;}.elementor-18306 .elementor-element.elementor-element-e8692b0 img{width:100%;max-width:100%;}.elementor-18306 .elementor-element.elementor-element-ac1979b img{width:100%;max-width:100%;}@media(max-width:1024px) and (min-width:768px){.elementor-18306 .elementor-element.elementor-element-1913551{--width:100%;}}@media(max-width:1024px){.elementor-18306 .elementor-element.elementor-element-1913551{--min-height:0px;}}@media(max-width:767px){.elementor-18306 .elementor-element.elementor-element-1913551{--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"18306\" class=\"elementor elementor-18306 e-loop-item e-loop-item-29244 post-29244 banniers type-banniers status-publish hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1913551 e-con-full e-flex e-con e-parent\" data-id=\"1913551\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e8692b0 elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"e8692b0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"328\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-1024x420.jpg\" class=\"attachment-large size-large wp-image-29245\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-1024x420.jpg 1024w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-300x123.jpg 300w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-768x315.jpg 768w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-1536x631.jpg 1536w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Albert-Camus-EN-2048x841.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac1979b elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"ac1979b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"430\" height=\"503\" src=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Verticale-Site-Albert-Camus-EN.jpg\" class=\"attachment-large size-large wp-image-29247\" alt=\"\" srcset=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Verticale-Site-Albert-Camus-EN.jpg 430w, https:\/\/utopies.com\/wp-content\/uploads\/2024\/08\/Visuel-citation-Verticale-Site-Albert-Camus-EN-256x300.jpg 256w\" sizes=\"(max-width: 430px) 100vw, 430px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Positive Brands Define brand strategies that link purpose to products and services, and discourse to action. Define brand strategies that link purpose to products and services, and discourse to action. #Strat\u00e9gie RSE #Cosm\u00e9tique &amp; Beaut\u00e9 #Innovation Positive #Marque Positive\u00ae #Sant\u00e9 #Soci\u00e9t\u00e9 \u00e0 Mission Our Offers POSITIVE\u00ae BRAND STRATEGY PLATFORM Because sustainable development doesn&#8217;t change anything [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[],"tags":[],"class_list":["post-29677","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Positive Brands | UTOPIES<\/title>\n<meta name=\"description\" content=\"Utopies\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/utopies.com\/en\/positive-brands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Positive Brands | UTOPIES\" \/>\n<meta property=\"og:description\" content=\"Utopies\" \/>\n<meta property=\"og:url\" content=\"https:\/\/utopies.com\/en\/positive-brands\/\" \/>\n<meta property=\"og:site_name\" content=\"UTOPIES\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-24T15:29:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/utopies.com\/wp-content\/uploads\/2024\/07\/blob-haikei.svg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@utopies_paris\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/utopies.com\/en\/positive-brands\/\",\"url\":\"https:\/\/utopies.com\/en\/positive-brands\/\",\"name\":\"Positive Brands | UTOPIES\",\"isPartOf\":{\"@id\":\"https:\/\/utopies.com\/en\/#website\"},\"datePublished\":\"2024-07-08T16:11:44+00:00\",\"dateModified\":\"2024-09-24T15:29:56+00:00\",\"description\":\"Utopies\",\"breadcrumb\":{\"@id\":\"https:\/\/utopies.com\/en\/positive-brands\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/utopies.com\/en\/positive-brands\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/utopies.com\/en\/positive-brands\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/utopies.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Positive Brands\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/utopies.com\/en\/#website\",\"url\":\"https:\/\/utopies.com\/en\/\",\"name\":\"UTOPIES\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/utopies.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/utopies.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/utopies.com\/en\/#organization\",\"name\":\"UTOPIES\",\"url\":\"https:\/\/utopies.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/utopies.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/utopies.com\/wp-content\/uploads\/2019\/10\/LogoUtopies-HD-3Mo-copie_sans-fond-min.png\",\"contentUrl\":\"https:\/\/utopies.com\/wp-content\/uploads\/2019\/10\/LogoUtopies-HD-3Mo-copie_sans-fond-min.png\",\"width\":1200,\"height\":600,\"caption\":\"UTOPIES\"},\"image\":{\"@id\":\"https:\/\/utopies.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/twitter.com\/utopies_paris\",\"https:\/\/www.instagram.com\/utopies_official\/\",\"https:\/\/www.linkedin.com\/company\/utopies\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Positive Brands | UTOPIES","description":"Utopies","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/utopies.com\/en\/positive-brands\/","og_locale":"en_US","og_type":"article","og_title":"Positive Brands | UTOPIES","og_description":"Utopies","og_url":"https:\/\/utopies.com\/en\/positive-brands\/","og_site_name":"UTOPIES","article_modified_time":"2024-09-24T15:29:56+00:00","og_image":[{"url":"https:\/\/utopies.com\/wp-content\/uploads\/2024\/07\/blob-haikei.svg"}],"twitter_card":"summary_large_image","twitter_site":"@utopies_paris","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/utopies.com\/en\/positive-brands\/","url":"https:\/\/utopies.com\/en\/positive-brands\/","name":"Positive Brands | UTOPIES","isPartOf":{"@id":"https:\/\/utopies.com\/en\/#website"},"datePublished":"2024-07-08T16:11:44+00:00","dateModified":"2024-09-24T15:29:56+00:00","description":"Utopies","breadcrumb":{"@id":"https:\/\/utopies.com\/en\/positive-brands\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/utopies.com\/en\/positive-brands\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/utopies.com\/en\/positive-brands\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/utopies.com\/en\/"},{"@type":"ListItem","position":2,"name":"Positive Brands"}]},{"@type":"WebSite","@id":"https:\/\/utopies.com\/en\/#website","url":"https:\/\/utopies.com\/en\/","name":"UTOPIES","description":"","publisher":{"@id":"https:\/\/utopies.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/utopies.com\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/utopies.com\/en\/#organization","name":"UTOPIES","url":"https:\/\/utopies.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/utopies.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/utopies.com\/wp-content\/uploads\/2019\/10\/LogoUtopies-HD-3Mo-copie_sans-fond-min.png","contentUrl":"https:\/\/utopies.com\/wp-content\/uploads\/2019\/10\/LogoUtopies-HD-3Mo-copie_sans-fond-min.png","width":1200,"height":600,"caption":"UTOPIES"},"image":{"@id":"https:\/\/utopies.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/twitter.com\/utopies_paris","https:\/\/www.instagram.com\/utopies_official\/","https:\/\/www.linkedin.com\/company\/utopies\/"]}]}},"_links":{"self":[{"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/pages\/29677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/comments?post=29677"}],"version-history":[{"count":3,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/pages\/29677\/revisions"}],"predecessor-version":[{"id":30337,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/pages\/29677\/revisions\/30337"}],"wp:attachment":[{"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/media?parent=29677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/categories?post=29677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/utopies.com\/en\/wp-json\/wp\/v2\/tags?post=29677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}